If you are a B2B or B2C using Pinterest to drive traffic and SEO, here is what we found for the best times to post.Īccording to HubSpot data, the best times to post on Pinterest is between 8 pm to 11 pm. This is the best time to catch your audience with new content! Best Time to Post on Pinterest These times are driven by the fact that most people are checking Facebook early in the morning to catch up on what happened after they went to bed and during their lunch breaks. Hootsuite analysis data suggest that the best time to post on Facebook is Tuesdays and Thursdays from 8 AM to 12 PM. Sprout Social says the best days are Tuesdays, Wednesdays, and Fridays between 9 AM to 1 PM. So what are the best days and times to post on Facebook? Unlike other social media platforms, the best time to post on Facebook doesn’t look symmetrical or predictable.įacebook being the most used social media platform among the public and businesses, it is no surprise that we see round-the-clock engagement. Tweeting during business hours in the UK and East Coast of the US has the best results in terms of clicks and engagement. That includes during early morning hours and daytime breaks. Most Twitter users tend to scroll during their downtimes during the day. According to Hootsuite analysis, the best time to post on Twitter is 8 AM on Monday and Thursday.Īnd if we look at additional data, we notice similar results 6 AM to 9 AM during weekdays. The best time to post on Twitter coincides with that of Instagram. The best time to post on Pinterest is 8:00 PM to 11:00 PM on Fridays and Saturdays.īut, to understand the best time to post on social media for your business, you have to understand your audience.Īccording to Hootsuite, the best time to post on LinkedIn is 9:00 AM on Tuesdays and Wednesdays.The best time to post on LinkedIn is 9:00 AM on Tuesdays and Wednesdays.The best time to post on Twitter is 8:00 AM on Mondays and Thursdays.The best time to post on Instagram is 11:00 AM to 12:00 PM on Wednesdays.The best time to post on Facebook is 8:00 AM to 12:00 PM on Tuesdays and Thursdays.If we break the overall times out by social media platform, here are the best times: Based on data collected, the overall best time to post on social media is on Tuesdays, Wednesdays, and Thursdays at 10 AM. There are some general guidelines everyone can use when it comes to posting on social media. That’s why you’ll see a lot of variations and estimates. There is no single standard time that works for all. This is why it can be difficult to find success on social media. The simple answer to this question is when your audience is online or has the highest chance of seeing your posts. When Is the Best Time to Post on Social Media? So, as the social media platforms tell us, you can achieve higher engagement on social media if you post at the right time. Often, three things influence the reach of your social content: Content freshness, posting time, and social media algorithms.Īdam Mosseri, Head of Product at Instagram, mentioned in his blog that posting time is one of the signals Instagram’s algorithms use to rank posts. Social media marketing helps you drive brand awareness, more qualified leads, higher conversion rates, and engagement.īut as more people are joining social media platforms, it’s becoming increasingly difficult to rise above all the noise and be seen. The Importance of Understanding the Best Time to Post on Social Media Let’s look at exactly what you need to know about the best time to post on social media. The time when you post influences how your content performs on social media, and there is a best time to post on social media, and it varies for every platform and every audience. If you don’t see the success you’d like on social media, have you checked if lower engagement has to do with posting time? Social media marketing is an important element of content marketing and a highly effective way to reach new audiences and drive more qualified leads to your website. More often than not, it’s not as much about the content being posted but when it’s being posted. This, of course, often leads to them believing that social media just doesn’t work. But did you forget one important thing: understanding the best time to post on social media for increased engagement.įar too often, we hear from clients who are frustrated that they put so much hard work into creating compelling content for social only to receive just a few likes or follows. You’ve spent countless hours creating content with the hope that you’ll get higher levels of engagement and click-throughs to your website when you post on social media.
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